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So last time, we talked about what went wrong during the pet food recalls, and how things really could have gone better. In this entry, I want to talk about what we, as independent retailers, can do when a crisis happens.
I’d love to say this was all my [...]
Archive for the 'pet food' Category
How Not To Handle A Crisis, Pt 2
May 1, 2008How Not To Handle An Emergency!
April 29, 2008Even if you don’t have a pet, I’m guessing that you heard about the pet food recalls that happened a little over a year ago. Because Dave’s Soda and Pet City sells a lot of pet food, this was a major event in my life as an independent retailer.
I have to tell [...]